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Are You Trying to Fit In?

Does it sometimes feel like you're a square peg trying to fit into a round hole? That hole could be society's standards, your friends' and family's view or expectations of you, the standards of others in your field or niche, or what you think your prospects or clients want from you. But try as you might, you just can't seem to fit (or feel comfortable if you do manage to squeeze yourself into that hole).

If so, I encourage you to stop denying you are a square peg–and start to find a square hole! I promise you, they are out there, and when you start to seek them out, you will fall easily into them and it will finally feel "right" to you.

When I was in Atlanta in June meeting with other amazing entrepreneurs who were striving to learn ways to bring their message forth in a powerful and clear way while also earning great money doing so, I met copywriter Matthew Goldfarb, who refers to himself as "The Corporate Renegade."

His company's brand and tag line, "It's okay to fit it. But it's better to STAND OUT" really resonated with me. Although there's a part of me that has a need to feel like I belong (due, I'm sure, to growing up an army brat and moving around a lot), there's another part that's felt a need to be different and follow my own promptings.

It's not always easy to do that, especially when going against the grain of the "employment" mentality of most of society (and probably your friends and family) by being self-employed with your own business or entrepreneurial endeavors.

And the road of being self-employed has a lot of challenges. It's definitely not for conformists, those who are not self-directed, or who discourage easily. As one of my coaches put it, "Entrepreneurship is a full-contact sport."

So how can you stay on the road less traveled to forge your own future living out the dreams you had when you started your business?

One way is to allow yourself to be fully transparent and fully authentic in who you are, what drives you & how you want to make an impact in this world in your own unique way.

Another way is to build and spend as much time as possible in a community of like-minded individuals. This can be in person with business networking or professional organizations, or via the internet in chat groups or social media sites like Facebook. In fact, you I invite you to join my Facebook Fan Page to meet and interact with people just like you. You can even find some good referral or JV partners there.

I'll leave you with these words of inspiration which I found in a greeting card last year and made a copy of (with a few edits from me):

We didn't come here to fit in.

We came here to be who we are.

We didn't come here to work.

We came here to live our dreams.

We didn't come here for the "stuff."

We came here to experience life fully.

We didn't come here by accident.

We each came here with a purpose that is uniquely our own.

I'd love to help you create a business that expresses your uniqueness and reaches those ideal clients who are square holes just waiting for you to come along and fill them!  Schedule a complimentary MMM Strategy Session with me to identify what your unique message and offerings are, who is your ideal "square-hole client," and how you can find them, along with IMMEDIATE steps to take to get more clients and make a difference in more lives!

Your partner in success,

Lisa Smith
Marketing, Mindset & Manifesting Coach


  1. Janelle Alex, Ph.D. says:

    You are sharing wonderful tips and information!  Thank you so much for all you do 🙂
    This makes me think of the Tall Poppy Syndrome….but the point is to be the tallest poppy and stand out!
    Honoring your work,
    Dr. Janelle Alex, Ph.D.

    • Yes, Janelle. I loved the metaphor of the “tall poppy” when i first heard it. Thanks for taking time to comment.

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