Are you being S.M.A.R.T. in Your Business?

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SMARTAre you being S.M.A.R.T. in Your Business?

If you've been around the "success block" for a while, you've probably heard of the SMART acronym for setting goals. I've found the formula to be quite effective in regard to the practical aspects of effective goal-setting. (Though, adding mindset elements to it makes it even more powerful).

If you haven't heard of this acronym, and you are floundering in the accomplishment of your goals, let's review it today with the meaning of each letter that I have come to assign and teach to others. I'll even throw in a couple of mindset tips to go with it.

The SMART acronym for goal-setting has been around for a long time. And you may see slight variations of it depending on who you're learning from.

The basic premise is that when you are setting goals, you want to make sure they meet the criteria that will greater assure that they will be accomplished.

S = Specific
M = Measurable
A = Actionable
R = Realistic/Responsible
T = Time-bound

Specific – If you had the choice between getting EXACTLY what you want and SORT OF what you want, which would you choose? EXACTLY! Being specific helps you to get very clear on what is ideal for you. This assists you in knowing what to look for (so you'll know when you've achieved it, or if it's not quite what you want yet and to keep going), what resources you might need, devise and initial plan to begin implementing, and allow others to know what you want so they can best help you get it.

It also allows God/Spirit/The Universal forces to be better able to bring to you what you want because you are being very clear. (Of course, you are free to decide along the way that you what have received so far is "close enough" to what you want and are satisfied enough to be content and move on to another goal. You could also get something even better than you imagined, so adding "or something better" to the end is a good idea).

A specific business goal could be to build your own successful business that you love, that helps people improve their lives, and makes you money to support yourself.

Measurable – Part of being specific is making sure there is some way to quantify your goal so you know if/when you have reached it and other people/the Universe will also know. Make sure it is quantified in a way that an outside observer would be able to tell that it has been met. For example, don't have your goal "be richer;" you could earn a dollar more and be richer than you were before. Don't say you want to be happier or healthier, as those are subjective to each person.

A specific business goal could be to build your own successful 6-figure/year business that you love, that helps people improve their lives, by December 31, 2013.

Actionable – This is crucial. As M.J. Ryan said in "This Year I Will…", "A goal without an action plan is just a daydream." If you don't come up with an initial plan on how to achieve your goals and take ACTION to implement them, nothing will really happen. Or you'll just be at the whim of what others do around you and reacting to that. YOU must be the locus of control and be able to take action on what you want to achieve. If you are waiting for someone else to do something in order for you to have what you want, you are at best going to be waiting a while or at worst, not moving at all.

A specific, measurable, actionable business goal could be to have a 6-figure/year business that helps people improve their lives, by December 31, 2013 through speaking, running group coaching programs, and making passive income with info. products.

Realistic/Responsible – I think both these R's are important. Although "reality" is often subjective, if you go back to "measurable," it's important to look at the unit of measurement you have assigned and if your mind can wrap itself around it as a possibility. It should be a stretch, but there also needs to be a part of you that can grasp it as attainable, and in the timeframe assigned (we'll talk about that when we get to "time-bound").

If you've never made more than $25,000 in a year, and you set a goal to make $1million in a year, that's not likely to happen (a lof of which has more to do with the mindset it requires to make that much in a year compared to the mindset of someone who has never made even $25K annually). However, doubling that ($50K in a year) is a big stretch but still feasible enough to that $25k mindset.

And part of making sure it is realistic is to assure the actions that you have planned to achieve it are responsible–to you and to those around you (gives more life to all and less to none, and doesn't take away another person's right to choose). You could get $1million by robbing a jewelry store or cheating someone out of the money, or working night and day without a break, but those would violate the Universal Laws.

A specific, measurable, actionable, realistic and responsible business goal could be to have a 6-figure/year business that you love working no more than 40 hours/week that helps people improve their lives, by December 31, 2013 through speaking, running group coaching programs, and making passive income with info. products.

Time-bound – As mentioned above, part of being measurable and responsible is the time frame you put on the achievement of your goal. As Napolean Hill once said, "A goal is a dream with a deadline."

There should always be time in the measurement (though time is an illusion of our 3-dimensional perspective, so it's useful to put "or sooner" in the goal statement). This helps you to know whether it is reaonsable and responsible to attain in the time specified.

But most importantly, it also generates a sense of "urgency" for action. Without the energy of urgency (either inspiration "pull" energy from the positive emotions evoked from imagining it realized, or pain "push" energy from moving as quickly as possible away from the unsatisfactory situation you're in now), there is no energy to drive the action or maintain the momentum along the way.

A specific, measurable, actionable, realistic and responsible, and time-bound business goal could be to have a 6-figure/year business that you love working no more than 40 hours/week (or something better) that helps people improve their lives, by December 31, 2013 (or sooner) through speaking, running group coaching programs, and making passive income with info. products.

So, now that you understand the details and importance of setting SMART goals, what are some old unrealized goals that you can pull out and revamp to better assure their attainment this time?

They're also more powerful if you share them with supportive, like-minded individuals, so I encourage you to share them with us here on the blog in the comments section below so we can cheerlead for you and even give you helpful suggestions or resources to utilize.

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And as always, if you need help getting ideal clients and making more money with less effort and more fun, schedule a complimentary MMM Business Strategy Session with me
to identify what you are missing in the three keys of creating a successful business–Marketing, Mindset and Manifesting–and IMMEDIATE steps to take so you can get more clients and make a difference in more lives!

Your partner in success,

Lisa Smith
Marketing, Mindset & Manifesting Coach
www.MarketingMindsetAndManifesting.com

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